RAW IT appointed as Otrum’s Partner for hosted TV and signage solutions in Denmark

Otrum, the leading provider of interactive TV and digital signage software solutions to the hospitality industry, is pleased to announce the signing of RAW IT as a strategic partner for Denmark, with immediate effect. RAW IT joins a network of more than 40 Otrum distribution partners across Europe, the Middle East, Africa and Central Asia.

Mr. Stein Surlien, CEO of Otrum, comments “I am delighted to announce that Otrum will be represented by RAW IT in Denmark. With their wide footprint, RAW IT makes an excellent partner for Otrum – not only do they have first-class customer references and satisfaction, but their existing product offering of Wi-Fi, IT security and PMS interfaces complements Otrum’s IPTV solutions. Going forward, Otrum and RAW IT will offer Danish customers a full service package from one central player.”

Mr. Rasmus Bang, CEO of RAW IT, adds, “We have seen Otrum in the Danish market over many years and, like RAW IT, their brand is well-established in the hospitality industry. As an Otrum partner we look forward to enabling new and existing customers to use Otrum’s next generation in-room solutions and digital signage. With a large Otrum installed base in Denmark, we will have good opportunities from day one.”

Otrum Enterprise and Otrum Digital Signage are the products at the core of this agreement. Otrum Enterprise is the in-room segment leader in functionality, stability and ease of use, all of this over existing infrastructure such as coax, Ethernet and Wi-Fi. Otrum Digital Signage provides powerful communication throughout an entire property, with a superior wayfinding service, meeting overview screens and digital door signs.

Otrum has an established track record with international chains such as The Rezidor Hotel Group, InterContinental Hotels Group, Marriott International and Starwood Hotels & Resorts.

RAW IT counts The Rezidor Hotel Group, Crowne Plaza, Best Western The Mayor, Arthur Hotels, Hotel D’angleterre and Absalon Hotel Group amongst its customers.

About Otrum

Otrum is the market leading hosted solutions partner to the hospitality industry, with software operating across multiple platforms including TVs, signage and smart devices. Otrum is 100% owned by the Telenor Group, and operates with a network of strategic partners throughout EMEA and Central Asia. Additional information can be found here.

About RAW IT

RAW IT is a market leader in supporting and operating IT for hotels in Scandinavia. RAW IT operates with all aspects of IT concerning the hospitality market and are proud to have in-house experts in most systems used in the industry today.  Based in Copenhagen, Denmark and currently expanding further in the Scandinavian hospitality market. Further information can be found at www.rawit.dk

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